BOSTON, MA - USA – May 2, 2018
College Interactive, the leader in connecting students with colleges through mobile technology, announced it has named Kurt A. Mueffelmann as Chairman of the Board of Directors. Mueffelmann will work directly with the College Interactive executive team to provide strategic and operational direction, as well as product strategy to aid market and sales expansion of the company’s mobile-focused recruiting App and enrollment platform for colleges, universities and learning enrichment providers.
College Interactive Founder and CEO, Rob Feldman said, “College Interactive is an innovator in the college recruitment process, using patent-pending mobile App technology to attract, nurture and successfully enroll today’s digital-savvy applicants. Having someone with Kurt’s expertise in high-growth tech lead our Board and counsel the leadership team will be fundamental to setting the stage for our next phase of growth.”
Mueffelmann is a 25-year technology veteran who has a successful track record of helping start-up companies reach their full potential through the development of go to market strategies and hyper revenue growth. He is a two-time Deloitte Fast 500 company CEO and has overseen the growth and sale of four technology companies.
“College Interactive is at the forefront of changing the dated model for student recruitment and enrollment at universities,” stated Mueffelmann. “Higher education institutions are realizing that using legacy direct mail, advertising and phone calls to recruit college students is a poor use of resources and provides inefficient ROI. College Interactive provides a mobile-focused recruiting platform that better resonates with today’s mobile-focused college applicant.”
College Interactive (Ci) revolutionizes the college selection and enrollment process by connecting applicants with colleges through mobile technology. Ci’s innovative mobile App enables higher education institutions to market, recruit and enroll applicants from a community of over a million college bound students from all over the world who use the App to navigate the college choice process. For colleges, universities and learning enrichment providers, the Ci mobile recruitment platform provides a new and effective way to directly connect, engage, and interact with today’s mobile-focused applicants. For more information visit collegeinteractive.com or @collegeinteractive.
Tom Wilde, COO
Irena Mroz, Marketing Communications